Question 1

What is an ADU (Accessory Dwelling Unit)?

Accepted Answer

An ADU (Accessory Dwelling Unit) is a secondary housing unit on a single-family residential lot. Also called a granny flat, backyard cottage, in-law suite, casita, or garage conversion. ADUs can generate rental income of $1,200–$2,500/month and increase property value by $120K–$280K.

Question 2

Do I need permit-ready plans for an ADU?

Accepted Answer

Yes — to build an ADU legally, you need permit-ready (PE-stamped) engineering plans accepted by your local building department. QuiPlans provides PE-stamped structural drawings prepared by licensed Professional Engineers in 26 U.S. states, including architectural, structural, and MEP engineering plans.

Question 3

How much does it cost to build an ADU?

Accepted Answer

ADU construction costs typically range from $80,000 to $300,000+ depending on size, location, and finishes. A studio ADU (400 sq ft) typically costs $80K–$140K. A 1-bedroom ADU (550 sq ft) costs $100K–$175K. A 2-bedroom ADU (750 sq ft) typically costs $150K–$250K. Use our ADU cost calculator for a detailed estimate.

Question 4

How long does it take to get permit-ready ADU plans?

Accepted Answer

QuiPlans delivers PE-stamped permit-ready plans in 10–14 business days. Instant downloadable architectural concept drawings are available immediately after purchase. The complete permit package including site plan, drainage, and grading takes 3–4 weeks.

Question 5

Which states do QuiPlans engineers work in?

Accepted Answer

QuiPlans licensed engineers cover 26 U.S. states: FL, TX, GA, NC, VA, MD, SC, TN, OH, MI, PA, NJ, NY, CT, MA, RI, ME, AZ, NV, CO, CA, LA, OK, NM, WA, and DC. We are expanding to additional states.

Question 6

What's the difference between a concept plan and permit-ready plans?

Accepted Answer

A concept plan is an architectural drawing set for early planning, contractor quotes, and HOA submissions — it cannot be submitted for a building permit. PE-Stamped permit-ready plans are signed and sealed by a licensed Professional Engineer and include architectural, structural, and MEP drawings — everything your building department needs to issue a permit.

Question 7

Can I customize an ADU floor plan?

Accepted Answer

Yes. All 31 QuiPlans floor plans can be customized to your needs — modify bedroom count, bathroom layout, exterior style, square footage, and more. Customization pricing is based on square footage and complexity. Contact us for a custom quote.

Question 8

How much rental income can an ADU generate?

Accepted Answer

ADU rental income varies by location and size. A studio ADU typically generates $1,200–$1,800/month. A 1-bedroom ADU generates $1,400–$2,200/month. A 2-bedroom ADU generates $1,800–$2,500/month. In high-demand markets like California, ADUs can generate $2,500–$3,500/month.

Question 9

Do I need a feasibility study before buying plans?

Accepted Answer

If you're unsure whether your lot can support an ADU — due to zoning, setbacks, lot coverage, or utility constraints — a $349 feasibility study by a licensed engineer will give you a clear go/no-go answer before you invest in plans. The full $349 is credited toward your permit-ready package if you proceed.

Question 10

What is a garage conversion ADU?

Accepted Answer

A garage conversion ADU transforms an existing attached or detached garage into a livable dwelling unit. This is typically the most cost-effective ADU option ($50K–$120K) since the structure already exists. QuiPlans offers garage conversion floor plans and permit-ready engineering for garage conversions in 26 states.

Problem	Current State	Business Impact	Fix Priority
Wrong conversion entry point	Landing pages lead with "get plans." Homeowners don't know what plan they need — they know they want more space or income.	Landing page bounce rate is high. Quiz entry rate is low. $99 report is underexplained.	🔴 P0 — Reframe all hero sections around outcome (rental income, property value, family housing) not product (plans).
Offer confusion at $99/$349 junction	$99 and $349 are presented as two separate products competing for the same customer. User must choose between them without understanding the difference.	Lower-intent users skip both. Higher-intent users pick $349 and skip the $99 warm-up. Conversion rate at this step is below 3% estimated.	🔴 P0 — Make $99 the default. $349 is an upgrade/add-on. Never presented as alternatives.
No urgency or scarcity anywhere	Every CTA is evergreen. Nothing creates a reason to act today vs. tomorrow.	Purchase delay. Users bookmark and forget. Estimated 40–60% of warm leads never return.	🔴 P0 — Add real or constructed urgency at every decision point: "X homeowners in your area analyzed their property this week."
Dashboard feels like a file cabinet	After purchase, the dashboard shows documents and tabs. There is no emotional momentum, no progress story, no clear next step visible without scrolling and reading.	Post-purchase upsell rate is low. Engineering attach rate is estimated at 15% but should be 25–35% given the project context.	🟡 P1 — Redesign dashboard as a progress journey. "Your project is 20% complete. Next step: Get permit-ready plans."
Engineering services are buried	Engineering intake exists but discovery path is unclear. Most homeowners who need engineering don't know it's available.	High-ticket engineering revenue ($2,500–$15,000+) is massively underutilized.	🟡 P1 — Surface engineering as a natural upgrade path at every medium/high-intent touchpoint.

Target	What It Requires	Current Readiness	Gap
$50k–$80k/week (Week 6–12)	70–100 permit-ready plans/week OR 500+ $99 reports/week + 30 permit plans/week	Engineering capacity unclear. $99 report conversion untracked.	🔴 Must clarify engineering capacity AND optimize $99→permit-ready conversion before scaling ads.
$1M/month (Month 4+)	Systematic funnel with $50+ avg revenue per lead, 2,000+ leads/month	Funnel not optimized. Report page untracked. Email sequences missing.	🟡 Funnel hardening (8–10 days) + email automation (2 weeks) brings this within reach.
$5M–$10M/year (Month 12)	Scale to 10,000+ leads/month, engineering services at 20%+ attach, builder/contractor program mature	Platform infrastructure is ready. Go-to-market not finalized.	🟢 Achievable if funnel is hardened in Month 1–2 and paid traffic scales to $50k+/month spend by Month 3.

Full Conversion Architecture Audit

🎯 Executive Summary — Brutally Honest Verdict

The 5 Fundamental Problems

Revenue Architecture vs. Business Goal

The 3 Immediate Revenue Unlocks